 Product Description
The Beerbelly is a novel drink dispenser/cooler, surrounded by neoprene (wetsuit material), designed to conceal 2.3 litres of liquid which hangs to form a “belly” under the wearer’s shirt.
Ideal for parties, sports events and at the cinema, The Beerbelly is a great gift for all males (and females)who enjoy a drink, a joke and mucking around. Which naturally, as you can imagine, means it’s appeal is very broad!
 Unique Selling Point(s)
Stealth beverage device / optional ice pack available / holds up to 2.3L of liquid / saves money in buying drinks at events/shows.
 Target Market
Women 18-45 years old / Men 18-45 years old.
 Product Specification
The Beer Belly:- is designed to fit wearers up to 6'8" (2m) tall with up to a 40" (1m) waist,
- is made of neoprene (the sling insulates and feels like skin to the touch under your clothes),
- holds up to 2.3 Litres of your favourite drink (over four pints),
- holds either cold or hot drinks,
- has a wide mouth opening for adding ice for Margaritas and to simplify cleaning,
- has an optional freezer pack which keeps drinks colder for longer; and
- can also be used as a hot pack to keep drinks or soups hot!
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